Privacy Policy – Sapphire Ocean Samui
Effective date: 1 November 2026
Sapphire Ocean Co., Ltd., trading as Sapphire Ocean Samui ("Sapphire Ocean", "we", "us"), runs private speedboat charters from Phu Yai Non Pier (near Big Buddha), Bo Phut, Koh Samui, Surat Thani 84320, Thailand. We take your privacy seriously. This policy explains what personal data we collect when you visit sapphireoceansamui.com, contact us, or book a charter, how we use it, and the choices you have. We handle personal data in line with Thailand's Personal Data Protection Act B.E. 2562 (2019) ("PDPA").
1. Who We Are
Sapphire Ocean Co., Ltd. is the data controller for the personal data described in this policy.
• Address: Phu Yai Non Pier, Bo Phut, Koh Samui, Surat Thani 84320, Thailand
• Phone / WhatsApp: +66 62 660 5582
• Email: sapphireocean.charter@gmail.com
2. Information We Collect
We only collect what we need to plan and run your trip:
• Contact details: name, phone/WhatsApp number, email address.
• Booking details: trip date, chosen route or package, number of guests, and any special requests (for example celebrations, dietary needs, or children's ages).
• Pick-up details: your hotel or villa name and address for transfers.
• Insurance details: on the morning of your charter, your guide gives you an insurance form to fill in with the full names and passport numbers of everyone on the trip. We use these details only to buy snorkelling insurance for your group. We do not ask to see or copy your passport.
• Payment information: records of your payment by international bank transfer, credit card payment link, cash, WeChat Pay, or Alipay. Card payments are processed by our payment provider; we do not see or store your full card number.
• Messages: what you send us by WhatsApp, Facebook, phone, or email.
• Photos and videos: pictures your guide takes during your trip, only if you agree (see section 4).
• Website data: IP address, browser and device type, pages viewed, and cookie data collected when you use our website.
3. How We Use Your Information
We use your personal data to:
• answer enquiries, prepare quotes, and confirm and manage your booking;
• arrange hotel or villa transfers to and from the pier;
• arrange snorkelling and passenger insurance;
• meet any legal requirements that apply to our trips;
• take payments and keep accounting records;
• provide customer service before, during, and after your trip, including weather or schedule updates;
• improve our website and services;
• ask how you enjoyed your trip at the end of the day and invite you to leave an honest review on Google Maps. We never send marketing messages, offers or newsletters.
We process data to perform our contract with you, to meet legal obligations, for our legitimate business interests, or with your consent where the law requires it.
4. Photos and Social Media
Your guide will always ask before taking photos. If you agree, the guide takes them on their own phone and sends them to you. If you prefer not, the guide can take photos with your phone instead, and we keep no photos of you. We will only post images where you can be identified on our website or social media (such as Facebook or Instagram) with your consent. You can withdraw consent at any time and we will remove the images from our own channels.
5. Cookies and Analytics
Our website is built and hosted on GoDaddy Websites + Marketing, which uses cookies and similar technologies to make the site work, remember your preferences, and give us anonymous statistics on how the site is used. You can block or delete cookies in your browser settings. Some parts of the site may not work properly without them.
6. Sharing Your Information
We never sell or rent your personal data. We share it only when needed, and only with:
• our insurance provider, to cover you on the trip;
• national park authorities or other government bodies, where the law requires it;
• payment processors and banks, to handle your payment;
• our website host (GoDaddy) and messaging platforms (WhatsApp, Facebook), which process data to provide their services;
• our crew and transfer drivers, who need your name and pick-up details to run the trip;
• authorities or professional advisers, where required by law or to protect our legal rights.
Some of these providers may store data outside Thailand. Where this happens, we rely on providers that have appropriate data-protection safeguards.
7. How Long We Keep Your Data
We keep booking and payment records for as long as Thai accounting and tax law requires. Other personal data, such as messages and pick-up details, is kept only as long as needed for the purposes above and then deleted or anonymised.
8. Security
We take reasonable technical and organisational steps to protect your data, including using secure (SSL) website connections, trusted payment providers, and limiting access to staff who need it. No method of transmission or storage is 100% secure, but we work to protect your information.
9. Your Rights Under the PDPA
You have the right to:
• ask for access to, and a copy of, your personal data;
• ask us to correct inaccurate or incomplete data;
• ask us to delete or anonymise your data, or to restrict or object to its use;
• ask us to transfer your data to another organisation where applicable;
• withdraw your consent at any time (this does not affect processing that has already taken place);
• complain to Thailand's Personal Data Protection Committee (PDPC).
To make a request, contact us by WhatsApp at +66 62 660 5582 or by email at sapphireocean.charter@gmail.com. We will reply within 30 days.
10. Children
Children are welcome on our charters with a parent or guardian, but we do not knowingly collect personal data directly from children. Any details about children, such as their ages or details needed for insurance, are given to us by a parent or guardian.
11. Changes to This Policy
We may update this policy from time to time. The latest version will always be posted on this page with its effective date. Please check it from time to time.
12. Contact Us
Sapphire Ocean Co., Ltd. (Sapphire Ocean Samui)
Phu Yai Non Pier (near Big Buddha), Bo Phut, Koh Samui, Surat Thani 84320, Thailand
Phone / WhatsApp: +66 62 660 5582